Arch is marketing software for home services contractors. It connects to ServiceTitan, identifies customers at risk of churning, surfaces high-intent prospects, and automatically runs personalized email and direct mail campaigns. No agencies or additional headcount required.

What types of contractors does Arch work with?

Arch is purpose-built for HVAC, plumbing, electrical, and drain contractors who use ServiceTitan.

Is Arch right for my company?

Arch is designed for professional growth contractors with consistent marketing spend who want to maximize customer retention and lead generation without adding headcount.

How does Arch integrate with ServiceTitan?

Arch has a native integration with ServiceTitan. Your data stays in sync, attribution is accurate, and there's nothing to stitch together. All campaign performance flows back into ServiceTitan automatically.

How long does it take to get started?

Implementation is low-lift. Most contractors are up and running within 2 weeks.

What data does Arch use to find new prospects?

Arch layers your ServiceTitan customer data with external signals including permits, real estate transactions, and financial data. This helps identify high-intent homeowners in your service area before competitors reach them.

How does Arch help with customer retention?

AI analyzes patterns in your ServiceTitan data to detect early warning signs that a customer is at risk of churning. These accounts are automatically enrolled in retention campaigns before they're lost to competitors.

What marketing channels does Arch use?

Arch sends personalized campaigns through email and direct mail, both proven channels for home services contractors. Campaigns are triggered automatically based on customer behavior and intent signals.

Does Arch replace my marketing agency?

For many contractors, yes. Arch runs customer retention and lead generation campaigns automatically, giving you the output of a marketing team without the cost or management overhead.

What is the free diagnostic?

The diagnostic is a free revenue analysis that shows how much your business is losing to customer churn. You'll see your revenue at risk within 48 hours. No commitment required.

What kind of ROI can I expect?

Results vary by business, but in one case study, Pacific Heating & Cooling generated approximately $138,000 in revenue from a $12,000 direct mail investment in 36 days. That's roughly 11x ROI.

What kind of customer service does Arch provide?

We provide customer service 7 days a week and pride ourselves on white glove service. Our team is here to support you whenever you need help.

How do I get started?

Request a demo or start with a free diagnostic. Our team will analyze your ServiceTitan data and show you exactly where you're losing revenue, and how Arch can recover it.

Product Update Mid July

It's been a few weeks since our last update. Since then, we've welcomed two new engineers—Matt and Jono—to the Arch team! With your feedback, we're rapidly building features to make Arch more automated and intelligent. We have some EXCITING updates.

🎯 Dynamic Audiences - No More Manual Updates

We're excited to roll out a powerful new feature designed to save you hours each week and help you market smarter.

Your audiences now update automatically based on the filters you define — no more exporting, cleaning, or manually refreshing lists. Just set your criteria once and let the system keep your audiences up to date. Highly recommend you try it out. Click "New Audience" and choose Dynamic. LINK.

With Dynamic Audiences, you can:

Automatically follow up after specific job types to capture repeat business.
Re-engage dormant customers who are about to call your competitor.
Target homeowners who are most likely to upgrade their HVAC system — right when they're ready.

💡 Pro tip: Homeowners who recently bought their home are 5–11x more likely to need HVAC work within 3 months of purchase. Dynamic Audiences make it easy to stay in front of them at the perfect time. The chart below highlights just how sharply HVAC needs increase after a home sale. CLICK HERE to schedule a setup call with me.

Huge Spike in HVAC Permits After Home Sales

🏠 Better Home Data with Zillow

We've unlocked a major upgrade — you now have access to Zillow's full dataset.

Get real-time home values and the latest information on recently sold homes right in your service area. Use these insights to build highly targeted audiences and reach homeowners at the exact moment they're most likely to need your services.

You now have up-to-date market data on every home in your area — built right into Arch. Don't leave this opportunity on the table and try it out today. Link to Audiences.

🐛 Key Bug Fixes & Improvements

Fixed: Map drawing issues with polygon selection for geographic audiences

Coming Soon

Multi-touch sequences: send a series of postcards (+ emails) to the same audience while reusing creatives
Better targeting signals: homes without AC units and owner-occupied properties.
Improved customer profiles: using Zillow data to enhance your customer profiles.
Email existing customers: send emails to your existing customers (in two weeks!) 📧

If you want to see any of these features in action, just reply or schedule time with me here.

Best,

Jimmy

(on behalf of Arch team)